The first steps in our journey together will be dedicated to discovery. Discovering your strengths, your priorities, your values, what makes you tick, and what brings you joy. Together, we’ll translate these discoveries into your business in order to hone in on your ideal client who shares similar attributes and values.

This will arguably be the most challenging but defining section as it revolves around self-discovery and the critical role it will play in your business. We will talk about the hard topics, invite others in, and dig deep to create a solid foundation that you’re proud to build your business on.

module one

Discovering your “why” will provide you with a reliable compass to turn to when you encounter the challenging decisions and the defining moments involved with your business.

Discovery

Building on the foundation we laid in the discovery section, our emphasis on design will go far beyond the actual look of your business. While your business’s brand identity, marketing materials, and website design are each critical in their own rights, they’re only one of the several pillars we will cover in this chapter.

Design encompasses not only the look of your business, but the feel. What is your client experience like? How will your ideal clients find you based on the design of your business? How will you convey what your core values are in each element of your business?

module two

Why will people come back to you for years to support your business? How does your financial plan come into play for your photography pricing? Furthermore, what does the design of your own dream life look like and how does your business fit into it?

Design

Together, based on your ideal client, we’ll design an inviting space on your website to encourage engagement and bookings from your ideal client. This lesson will be one of the most important as it is the invitation to your clients into the “living room” of your business.

In our modern world, marketing is becoming both easier and harder simultaneously. It’s easier because you simply need to show up and be yourself; it’s harder because you simply need to show up and be yourself. People don’t hire businesses anymore; they hire people. Here we will also dive into the power of social media and leveraging everything we’ve worked on up to this point in order to convey that in your brand. I’ll teach you the most critical lessons and actionable steps involved in turning your followers into loyal and paying clients.

module three

It’s here that we will also work to reveal your story and beautifully weave it with your talent in order to ensure you’re working with the clients that are going to inspire you to grow.

implementation

As we progress, we’ll dive into how to handle your workflow so you can focus on shooting and creating stunning images, and immerse ourselves into the actual execution of marketing and social media strategies, the role of your branding in your business, and the details of your client experience.

Your relentless drive, careful nurturing, and unbridled passion will fuel your business to places you’ve never imagined. Our final weeks will be focused on growth and setting your business up for sustainable and fulfilling success.

We’ll cover the importance of goal setting, habit development, and setting your intentions for your business and financial growth. We will zero in on the importance of implementing tools for exponential growth, and we’ll discuss ways you can set yourself up for sustainable success and financial freedom by transforming your client experience.

module four

When your time is finished, rest assured that you’ll never be in this business alone. I’ll continue to be your personal cheerleader, celebrating in your wins and supporting you in your trials and tribulations long after our Launch to Livelihood course has completed.

Growth